My journey from clinical practice to brand storytelling is more logical than it may seem.

I started my career in healthcare as a physical therapist, where I learned that outcomes are shaped as much by communication as by expertise. Helping people understand what was happening, what their options were, and what came next was always what mattered most to me.

Clear explanations built confidence. Trust changed behavior. And when people felt informed, they showed up differently in their care.

That focus on clarity and education eventually led me into content development and healthcare marketing. Over the last six years, I’ve worked in-house on small, fast-moving teams, where I helped define brand voice, shape narrative direction, and bring consistency to how complex ideas showed up across channels. Working across both B2B and B2C environments pushed me to think beyond individual pieces of content and focus instead on systems, alignment, and intent. 

Today, I work at the intersection of content strategy and brand storytelling. I partner closely with clinical, product, and leadership teams to build content systems that scale and communication that earns trust.

Healthcare leaves very little room for noise or shortcuts. Getting it right matters. My work is grounded in that responsibility, with a focus on clarity, consistency, and stories that support real understanding, not just attention.